Are cash payers the future customers of challenger banks?
Mar 03, 2021 - Being dynamic and agile, particularly in the pursuit of better user experience for customers, is a common trait of digital banks. This is key to their competitive advantage when compared to traditional banking. And while cash consumers seem to represent a rather conservative demographic as it relates to financial services, this group is an increasingly attractive target for digital banks, especially during the global pandemic.
- Robert Albrecht, Head of Paysafecash
Read more Being dynamic and agile, particularly in the pursuit of better user experience for customers, is a common trait of digital banks. This is key to their competitive advantage when compared to traditional banking. And while cash consumers seem to represent a rather conservative demographic as it relates to financial services, this group is an increasingly attractive target for digital banks, especially during the global pandemic.
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