Why utility suppliers must accept online cash payments
May 27, 2020 - For consumers and utility companies, increasing the number of ways to pay a utility bill online offers a mutual benefit. Meeting consumer expectations for alternative payments and providing a more frictionless customer experience will not only result in more brand loyalty and increase the likelihood of bills being paid on time, it is also a differentiator for suppliers and grows their target market.
For consumers and utility companies, increasing the number of ways to pay a utility bill online offers a mutual benefit. Meeting consumer expectations for alternative payments and providing a more frictionless customer experience will not only result in more brand loyalty and increase the likelihood of bills being paid on time, it is also a differentiator for suppliers and grows their target market.
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